Updated Moisture Active Cleanser

We have updated the formulation of Moisture Active Cleanser to improve our product while maintaining the integrity of a hydrating & nourishing cleanser!

Description:


Designed by people who understand the difficulties of dry hair, this unique cleanser shampoo will gently cleanse while minimising the loss of natural oils. Enriched with a complex series of protective, strength giving moistures and proteins to ensure everyday is a good hair day. Moisture Active Cleanser is designed for dry, damaged, highly coloured, permed, chemically treated, mechanically damaged (over ironed, over
blow dried), or overstressed hair fibre that is low in hydration levels. Containing a unique, structure improving, complex encapsulation containing a specialised conditioning emollient which boosts the absorption and penetration of hydrolysed wheat protein. Hydrolysed proteins assist to regain nourishment, strength and brilliant hydration.

A few ingredients:

Hydrolyzed Jojoba Esters
Helps prevent breakage when you brush or comb your wet hair. It reduces the likelihood that your hair color will fade. It also makes your hair look shiny, soft, and hydrated.
Stabilizing the product and helping to emulsify the ingredients, conditioning your hair and skin acting as surfactants, helping to cleanse your strands,improving the performance of other ingredients. If you suffer from dandruff or other skin conditions that might be related to yeast or fungus, jojoba can improve your symptoms. It moisturizes the scalp, reduces flaking, and diminishes inflammation.
 
Hydrolyzed Corn Protein
Is renowned as a Savior for damaged hair that has been chemically treated, bleached or dyed. It helps to increase elasticity, strengthen the hair to minimise breakage and deeply moisturize the hair leaving it feeling hydrated and nourished.  Prevents cell damage by trapping free radicals. Antioxidant effect of Vitamin C, which generates collagen production, keeping the hair moisturised, nourished and making it shine.

Hydrolyzed Soy Protein
Strengthening and mending the hair fibre, the protein will temporarily mend bonds to the hair and increase its resistance to breakage under tension. Helps hold moisture, while adding shine and softness.

Hydrolyzed Wheat Protein
Strengthening the hair, improves hair structure. Protects from damage, enhances curl definition, promotes hair growth, rich in amino acids, derived from wheat germ. Eliminates tangles and frizz, reduces porosity, adds volume and shine, retains moisture and gives hair a fuller appearance.

Chamomilla Recutita (Matricaria) Flower Extract
Often used in skin care formulations for its soothing and anti-inflammatory effects. Strengthens hair root, treats oily hair responsible for dandruff. Invigorates hair growth, adds shine and reduces inflammation of the scalp.

Arnica Montana Flower Extract
Reduces inflammation that causes itching and irritation and leads to hair loss, clears the scalp from debris and sebum that blocks the hair follicle. Rejuvenates your scalp and stimulates the hair follicles and strengthens each and every hair strand, and helps prevent split ends. 

Hibiscus Sabdariffa (Roselle) Flower Extract
Rich in Vitamin C, which is powerful antioxidant, boosting hair growth. ... It nourishes your hair, strengthens your roots, and keeps your locks lustrous and healthy. The flower stimulates hair regrowth from dormant follicles and bald patches. This helps thicken your hair and add volume.

Coffea Arabica (Green Coffee) Seed Extract*
Anti-inflammatory, antioxidant and chemopreventive activities. anti-oxidant properties help hair cells fight toxins keeping them healthy, strong and moisturised. The anti-microbial agents of green coffee oil deep clean the scalp preventing dandruff growth, reducing itchiness and promoting hair growth.


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