For hair that snaps before it gets a chance to grow.
Bleach, colour, heat and time all take the same toll. They hollow out the cortex — the inner core that holds a strand together. Hair that feels rough at the ends and snaps when you brush it is not simply dry. It is structurally weak, and a moisturising shampoo will not fix it.
Strengthening Cleanser targets that core. Hydrolysed marine collagen and quinoa protein bind to the weakened sections along each shaft, while avocado oil and Pro-Vitamin B5 restore the hydration brittle hair has lost. It cleanses gently, so you are building condition back rather than washing it away.
Ends that hold together, less hair left in the brush, and strands that feel dense instead of fragile. Results build over consecutive washes rather than overnight, so consistency matters more here than with any other product in the range.
For hair that snaps before it gets a chance to grow.
Bleach, colour, heat and time all take the same toll. They hollow out the cortex — the inner core that holds a strand together. Hair that feels rough at the ends and snaps when you brush it is not simply dry. It is structurally weak, and a moisturising shampoo will not fix it.
Strengthening Cleanser targets that core. Hydrolysed marine collagen and quinoa protein bind to the weakened sections along each shaft, while avocado oil and Pro-Vitamin B5 restore the hydration brittle hair has lost. It cleanses gently, so you are building condition back rather than washing it away.
Ends that hold together, less hair left in the brush, and strands that feel dense instead of fragile. Results build over consecutive washes rather than overnight, so consistency matters more here than with any other product in the range.