{"title":"Sale 50% OFF","description":null,"products":[{"product_id":"cool-ice-cleanser-1-375ml","title":"Cool Ice Cleanser","description":"\u003cp\u003e\u003cstrong\u003eKills brassiness without the purple-shampoo harshness.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBrass is what happens between salon visits. Water, sun and time pull warmth back through lightened hair, and most purple shampoos overcorrect — leaving it dry, patchy or faintly lilac. So you either put up with the yellow or you put up with the damage.\u003c\/p\u003e\u003cp\u003eCool Ice Cleanser uses a softer violet pigment, balanced to neutralise yellow without grabbing. Chamomile, arnica and hibiscus extracts condition as it tones, and baobab and quinoa proteins keep the hair supple rather than squeaky. On dark hair, the same pigment reads as cool neutral depth instead of lift.\u003c\/p\u003e\u003cp\u003eCleaner, cooler blonde. Greys that read silver rather than yellow. 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It seals raised cuticle layers so cool tone stays put, strengthens the cortex with chamomile extract and hydrolysed wheat protein, and lifts hydration with Pro-Vitamin B5.\u003c\/p\u003e\u003cp\u003eTone that lasts longer between washes, far fewer flyaways, and a glassy finish across blonde, grey and lightened hair.\u003c\/p\u003e","brand":"Microtexx-au","offers":[{"title":"Default Title","offer_id":45544823554363,"sku":"CIM","price":19.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2196\/7675\/files\/Cool-Ice-Milk-375ml-Microtexx.jpg?v=1731848417"},{"product_id":"arctic-ice-cleanser-1-375ml","title":"Arctic Ice Cleanser","description":"\u003cp\u003e\u003cstrong\u003eThe gloss treatment for silver and pre-lightened hair.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLightened and silver hair has a habit of going flat. 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Its silver delivery system deposits cool tone evenly through the hair rather than patching on the most porous sections, while a protein-rich, moisturising base smooths the cuticle so light reflects cleanly off the surface.\u003c\/p\u003e\u003cp\u003eThe finish is glossy and cool-toned — the kind of silver that looks deliberate rather than faded.\u003c\/p\u003e","brand":"Microtexx-au","offers":[{"title":"Default Title","offer_id":45544878047547,"sku":"AIC","price":21.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2196\/7675\/files\/Artice-Ice-Cleaner-Microtexx-375ml.jpg?v=1731847867"},{"product_id":"instant-spray-protector-3-250ml","title":"Instant Spray Protector","description":"\u003cp\u003e\u003cstrong\u003eThe same protection, in a mist that fine hair can carry.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFine hair needs protection from heat and sun as much as thick hair does. 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It coats evenly through the hair, detangles as you comb it through, and disappears without residue.\u003c\/p\u003e\u003cp\u003eEasy brushing, protected lengths, and hair that still has movement and lift once it is dry.\u003c\/p\u003e","brand":"Microtexx-au","offers":[{"title":"Default Title","offer_id":45544884011323,"sku":"ISP","price":21.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/2196\/7675\/files\/Instant-Spray-Protector-250ml.jpg?v=1731849682"},{"product_id":"beyond-matte-mud","title":"Beyond Matte Mud","description":"\u003cp\u003e\u003cstrong\u003eTexture and hold with zero shine.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eMost styling products give you hold and a shine you did not ask for. The result is hair that looks styled rather than lived in.\u003c\/p\u003e\u003cp\u003eMatte Mud is a pliable medium-hold mud that builds texture and separation with a completely matte finish. 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